There is a disagreement at the moment between the UK Goverment and Internet Service Providers (ISP’s) about the issue of internet piracy and file sharing and how to deal with the issue. Whilst both parties have valid points (can’t believe I am saying that about Government!!) could the whole discussion be avoided by different thinking?
I am just reading the book “Wikinomics” by Don Tapscott and Anthony Williams which is one of the core texts for the new Emerging Themes unit for the CIM Chartered Postgraduate Diploma. The main subject of the book is mass collaboration and it covers many examples of how working together can creat great beenfits to organsiations and individuals, and this includes opening up and offering things for free. There are examples provided of how giving things for free makes people more willing to spend money and but other offerings.
So can the entertainment industry develop different business models which reflect the way many people now live their lives, rather than trying to enforce laws which are possibly out of date? I don’t know the answer, but think that the efforts being spent on protecting a position which could be considered untenable may be better spent on finding new ways to operate.