The Social Media Management CIM Level 6 module recognises that social media usage continues to grow with the proliferation of new platforms and tools.
This module delivers strategic insights into how social media can enable an organisation to reach, nurture, and engage with its target audience.
It provides learners the knowledge and skills to create an effective social media strategy, alongside successful management of social media platforms to drive audience engagement.
Social Media Management is an elective module from Group 3, it can be chosen with electives from Group 1 and Group 2 for the Diploma or Extended Diploma in Professional & Digital Marketing
This 10 credit elective module comprises three learning outcomes:
The assessment for Social Media Management is a 50 question, 90 minute onscreen multiple choice test
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Level 6
For marketing managers and marketers working in operational and supervisory roles with a broad approach to marketing covering online digital, and offline activity, who are looking to progress their strategic and management skills.
