Social media usage continues to grow with the proliferation of new platforms and tools.
This Specialist Award provides strategic insights into how social media can enable an organisation to reach, nurture, and engage with its target audience.
It provides the knowledge and skills to create an effective social media strategy, alongside successful management of social media platforms to drive audience engagement – all within around 6 weeks making this bite-sized assessed learning readily attainable around busy lives.
This Specialist Award covers the strategic management of social media. It covers three key areas:
The Social Media Management Specialist Award is assessed through a multiple choice test
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Level 6
In-depth understanding and expertise in focused areas of Digital marketing through time efficient, assessed learning.
The five Specialist Awards from CIM provide tailored knowledge and credentials to suit current and aspirational career goals, without such a significant time or financial commitment as other CIM qualifications.
Each award is an individual qualification but they can be combined for greater knowledge.
