The AI Marketing CIM Level 6 Diploma module recognises that as AI technology continues to advance at a rapid pace, marketers need the skills and knowledge required to respond effectively to developments and understand their application to marketing.
It provides strategic insights to the impact of AI within the business environment and the resources required to implement AI technologies.
Learners gain the knowledge and skills to create a suitable plan to respond to AI developments
AI Marketing is an elective module from Group 3, it can be chosen with electives from Group 1 and Group 2 for the Diploma or Extended Diploma in Professional & Digital Marketing
This 10 credit elective module comprises three learning outcomes:
The assessment for AI Marketing is a 50 question, 90 minute onscreen multiple choice test
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Level 6
For marketing managers and marketers working in operational and supervisory roles with a broad approach to marketing covering online digital, and offline activity, who are looking to progress their strategic and management skills.
