CIM Diploma

CIM Diploma

Busy times!

Wow, life has been hectic recently from both business and personal sides meaning I haven’t made time to write any blog posts – my list of topics to cover is getting longer all the time so I thought I should at least post something here to let you know we are still active! Last week […]

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What is your equivalent to the supermarkets “share of stomach”?

Do you understand all the competition in your market? One area which marketers need to understand in order to produce great, relevant, strategies is the competition they face, not just from their direct competitors, but also those in the wider market who offer a similar solution for customers. I’ve just (very belatedly) listened to a […]

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Motivation

I have just seen this video on You Tube and have to share it – this is great thinking for anyone involved in management and leading of teams of people, demonstrating that the logical thinking of many theories relating to motivation just doesn’t work in practice. If you are studying for the CIM Professional Diploma […]

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What College Degrees Are Really Worth?

It would be really interesting to see an equivalent study for the UK to this one which is discussed in Fast Company magazine: What College Degrees Are Really Worth | Fast Company It certainly looks like graduates from Business degrees in the US do better than quite a few others in the salary stakes and […]

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