If you are currently involved with managing the digital marketing process, or see it as your next career step the CIM Level 6 Diploma in Professional Digital Marketing is ideal for you, as well as those who are looking to build on the knowledge gained at Professional Certificate level. The content of the course has been put together by the Chartered Institute of Marketing in conjunction with employers to ensure that those completing it gain relevant competencies for their marketing career.
Rather than focusing on theoretical aspects of digital marketing this qualification provides the many skills needed to manage the function itself – including elements include digital strategy development, optimisation of digital activities and delivering exceptional online customer experience.
Aimed at those digital marketers responsible for managing the digital marketing process, including those moving into digital marketing management positions and marketers who are looking to build on knowledge gained at certificate level.
The three modules in the CIM Diploma in Professional Marketing are:
Marketing and Digital Strategy
Digital Optimisation
The Digital Customer Experience
The qualification is awarded with the above three modules. Each module is an individual Level 6 Award in Professional Digital Marketing.
By adding the Innovation in Marketing module from the Diploma in Professional Marketing qualification both qualifications are obtained
Location
Duration
Modules
Marketing Executives
Product/Brand Managers
Marketing Managers
Digital Marketing Managers
Account Managers There are many benefits to this qualification, including:
Delivery format
SPA Professional Academy offer alternative methods for study of the Diploma in Professional Marketing. Please click the links to learn more
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What's Included
Level 6
For marketing managers and marketers working in operational and supervisory roles with a broad approach to marketing covering online and offline activity, who are looking to progress their strategic and management skills.
