The CIM Level 3 Foundation Certificate in Professional Digital Marketing is for all those who want to find out more about digital marketing – whether in a job involving marketing or wanting to move to one. It answers the question: What is marketing and digital marketing? But it also aims to develop knowledge and skills for people who are working to support others in basic digital marketing tasks, providing the understanding required to perform professionally in a support-level digital marketing role. It is not necessary to have any previous experience or knowledge of marketing and students can choose to study to suit individual requirements and time available.
This qualification is aimed at those who are interested to find out more about digital marketing, whether just starting or wanting to start a career in marketing or just needing to know more to add skills to improve business ability. It provides information about what marketing is and aims to develop knowledge and skills for people who are working to support others in basic marketing tasks.
This qualification is suitable for people in the following roles (amongst others):
- Marketing assistants
- Marketing co-ordinators
- Non-marketers with aspirations for marketing
- Those involved in marketing in SME organisations
To obtain the CIM Foundation Certificate in Professional Digital Marketing candidates are required to complete modules:
Marketing Principles
Digital Fundamentals
The qualification is awarded with the above two modules. Each module is an individual Level 3 Award in Professional Marketing.
By adding the Communication in Practice module from the Foundation Certificate in Professional Marketing qualification both qualifications are awarded.
- Gaining this qualification will begin to open doors that before seemed impossible.
- Take your next, or even first, steps on the pathway to a successful career in marketing.
- Add value to your job by understanding marketing tools.
- Maximise on your professional development: study while working.
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