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‘phenomenal’ things despite losses

Is it right to say that an organisation has done phenomenal things despite it making what can only be classed as massive losses? The title of this blog is taken from the heading in an article in Car Dealer Magazine as a quote from someone discussing Cazoo and Cinch, the online used car dealers classified […]

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More commendations

Always great to get these letters of commendation for the results our students have achieved – they are awarded by CIM | The Chartered Institute of Marketing to study centres when pass rates for a module exceed 80% as long as a certain minimum number of candidates (I can’t remember how many!) were entered for […]

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Re-use for sustainability – the Abel & Cole way.

There are many aspects and approaches to sustainability but one area which has always struck me as a good solution in many aspects is to reuse things rather than replace them. One area that this has been taken on board (with some coercion in terms of a charge) is the use of carrier bags in […]

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100% pass rate again for July

Congratulations and thanks to all our students for another fantastic set of results, this time for the July 2023 CIM assessments where we have again had 100% pass rate, with 54% of students achieving Merit grade and over 10% with Distinctions. Well done everyone!

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Commendations

It is great to receive this letter from CIM to confirm how well our students have done in their assessments, commendations are given based on the percentage of passes achieved provided student numbers for an assessment session are sufficient (I think it requires at least 5 students but can’t remember specifically). Thanks to our students […]

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Make it colourful!

This is a great promotion from Fiat, showing passion for what the company do – and won’t do in the future. Click on the image below to watch the video I was delighted when I read that Fiat are to stop making grey cars, so refreshing. Apparently 25% of cars sold are shades of grey […]

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Specialist Digital Awards

Really excited to be able to offer the new CIM / Chartered Institute of Marketing Specialist Awards – these provide in-depth understanding and expertise in focused areas of Digital marketing with an Ofqual approved qualification. The five awards available are: We’ll have full details of our packages for these available next week but wanted to […]

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End of term

For the first time we brought a cool box to the office with the end of term cakes for our students – it has been so hot we wanted to make sure they were kept cool for as long as possible. Made the cakes yesterday, they were in the fridge at home overnight and packaged […]

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Results are in!

We are delighted to report that for the CIM April assessment session we achieved a 100% pass rate across all modules, just to make them even better over 45% of our submissions achieved Distinction grade. A massive thank you and congratulations to all our students for these great results.

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Pricing for convenience

I visited my local Co-Op yesterday evening and was struck by the pricing being used here. I noticed it because I hadn’t seen the 1/5 litre oat drink before so it caught my eye. But then I saw the prices and it made me wonder how much convenience is worth . Buying the small carton […]

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2022 Assessment results

Our pass rate for CIM assessments in 2022 was 99%. Results received in 2022 for our students, across all subjects and delivery methods gave an overall pass rate of 99% with 100% in both the July and September sessions We are really pleased for all our students who have achieved these results – they represent […]

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Are you really talking to your customers?

Whether we are in a marketing, sales or customer service role (along with many others) clear communication with customers is essential. One thing I have regularly said in general and during training courses we run for sales and customer service is that scripts aren’t ideal because they restrict people from communicating in a way that […]

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